An Ultimate Guide To Low Cost Strategy 

Low Cost Strategy

Low cost strategy is among the most used approaches. It means to produce a company’s products or services at the lowest possible cost in the entire market.  It will let you control the other aspects of your business much better & it perfectly complements competitor-based pricing. Thus, you will eventually rule the market among all … Read more

An Ultimate Guide To Product Mix Pricing Strategies

Product Mix Pricing Strategy

Even the best suitable product with world-class marketing tactics can only make good sales with the utilized product mix pricing strategies. Therefore, pricing is one of the most significant factors in the buyer’s decision.  It affects the company’s revenue, profit, and overall profile. Even the McKinsey report revealed that a 1% price increment could boost … Read more

What is Economy Pricing Strategy? Definition, Strategy, and Examples

Economy Pricing Strategy

Are you also looking for a detailed guide on Economy Pricing Strategy? If yes, then you’re at the right place!  After researching numerous top-level real-life companies, we have figured out the appropriate definition and implementation of the Economy Pricing Strategy. It is a volume-based strategy where companies seek to serve more and more customers at … Read more

Promotional Pricing Strategy: Definition, Types, Strategies, Examples

Promotional Pricing Strategy

Are you also looking for a Promotional Pricing Strategy for your business? If yes, then you’re at the right place!  Promotional Pricing Strategy refers to a sales strategy where companies and brands lower their product prices for a short period to increase sales. Implementing promotional pricing in any business can help it grow exponentially. Thus, … Read more

Markup Pricing: Definition, Advantages, How to Calculate It

Markup Pricing

Are you also looking for “Markup Pricing?” If yes, then you’re at the right place! Markup price refers to an add-on-the-cost price to form the selling price consisting of a required profit. This method has various elements that can make your business grow at a good pace. Thus, if you also want to make your … Read more

Competition Based Pricing: Definition, Strategies, and Examples

Competition Based Pricing

In this competitive market, you must regularly check your market. Competition based pricing can help you to be updated with customer expectations.  Competition based pricing requires a massive amount of research. You analyze here the pricing strategies of your competitors. You even get to familiarize yourself with the customer’s expectations as well. It provides the … Read more

Everything You Need To Know About Geographical Pricing 

Geographical Pricing

You can have your same targeted customer at two different geographical locations. But two other locations will always have a separate case for purchasing a product. There are significant differences in interest, needs, and buying power between the two local people.  Thus, Geographical Pricing has been introduced in the business field. It teaches businesses and … Read more

Everything You Need To Know About Individual Branding

Individual Branding

Are you also interested in applying the methods of individual branding in your business? If yes, then you’re at the right place! Individual branding is one of the top-notch branding methods that helps brands to expand universally. It enables the brands to establish a different brand for a specific product or service. Tide and P&G … Read more

An Ultimate Guide To Brand Positioning Mapping

Brand Positioning Mapping

Are you also looking for “Brand Positioning Mapping?” If yes, then you’re at the right place! After analyzing hundreds of brands and their mapping technique, we have created this ultimate brand positioning mapping guide to help you know all the essential information. Brand Positioning Mapping will help you decide your brand’s marketplace if you optimize … Read more

Nike Brand Positioning

Nike Brand Positioning

Nike is one of the world’s best athlete wear manufacturing and supplying companies. From the daily workout clothing & shoes to the signature shoes & sportswear, Nike designs everything. Nike has collaborated with various famous sports athletes globally in every sport. After working from 1964, Nike brand positioning was established for a few years. Nike … Read more

All You Need to Know About Umbrella Branding

Umbrella Branding

Are you also looking for umbrella branding? If yes, then you’re at the right place over the internet! We have researched hundreds of successful and failed umbrella brands and mentioned the sensitive information about umbrella branding in this guide. Umbrella branding is a great way to succeed in the business world.  Thus, if you also … Read more

Brand Leveraging

Brand Leveraging

Are you also looking to expand your brand through brand leveraging?  If yes, then you’re at the right place!  Brand extension is one of the most obvious steps for a business to expand in the real world. Brand leveraging is the biggest supporter of any existing brand that wants to launch new products in the … Read more